Privacy Policy for 40Cakeswholesales
Effective Date: 20 Apr 2025
At 40Cakeswholesales, your privacy is important to us. This Privacy Policy explains how we collect, use, share, and protect your personal information when you visit our website, make a purchase, or otherwise engage with us.
1. Information We Collect
We may collect the following types of personal data:
- Identity data: Your name, email address, billing/shipping address, and phone number.
- Account data: Login credentials and preferences.
- Payment data: Processed securely via Stripe or PayPal.
- Order history: Products you’ve purchased.
- Technical data: IP address, browser type, device identifiers, and interaction data.
- Uploaded content: Any media files or information you submit through file upload components.
2. How We Use Your Information
We use your information to:
- Process transactions and deliver your orders.
- Communicate updates, receipts, or important changes.
- Manage your account securely.
- Improve our site, products, and user experience.
- Send marketing emails if you have opted in.
3. Sharing Your Information
We do not sell or rent your personal data. We only share it with trusted third-party services that help us operate our website, such as:
- Stripe & PayPal – payment processors
- Clerk – user authentication
- Resend – transactional email delivery
- UploadThing – image upload management
- Vercel – site hosting
Each of these services may process your data under their own privacy policies.
4. Third-Party Services
We may use the following third-party services to operate features of our platform:
- Resend – Email communications
- UploadThing – File and image uploads
- Clerk – User authentication
- Stripe / PayPal – Secure payment processing
- Vercel – Hosting
We encourage you to review the privacy policies of these providers.
5. Cookies & Tracking
We use cookies to personalise your experience and analyse website traffic. You can control cookies via your browser settings.
6. Data Retention
We retain your information for as long as needed to fulfil the purposes outlined in this policy, including legal and accounting requirements.
7. Your Rights
You have the right to:
- Access, update, or delete your data.
- Withdraw consent at any time.
- Opt out of marketing communications.
- Request portability of your data (in certain cases).
To exercise these rights, please contact us at info@40cakes.co.uk.
8. Security
We implement reasonable technical and organizational measures to safeguard your data, including secure transmission, encryption, and role-based access.
9. Children’s Privacy
Our website is not intended for children under 18. We do not knowingly collect personal information from children.
10. International Users
If you access our site from outside the UK or EU, your information may be transferred and processed in jurisdictions with different data protection laws.
11. Legal Basis for Processing (GDPR)
If you are located in the EU or UK, we process your data based on:
- Your consent (e.g., for marketing emails)
- Contractual necessity (e.g., fulfilling an order)
- Legal obligations (e.g., tax or fraud compliance)
- Our legitimate interests (e.g., analytics, improving services)
12. Marketing Communications
If you opt in, we may send promotional emails. You can opt out anytime using the "unsubscribe" link in any email. We still send essential service-related communications.
13. User-Generated Content
Any content you post publicly (e.g., reviews or comments) may be seen by other users. Please avoid sharing sensitive personal information in such content.
14. Data Subprocessors
We may use subprocessors such as:
- Stripe, Vercel, Clerk, Resend, UploadThing.
A list of subprocessors may be made available on request or via a dedicated /subprocessors page.
15. Changes to This Policy
We may update this policy periodically. Changes will be posted on this page and the effective date updated. We encourage you to review it regularly.
16. Contact
If you have questions or concerns about this Privacy Policy, please contact us at:
Email: your email
TL;DR Summary
We collect your info to fulfil orders, improve your experience, and keep things secure. We don’t sell your data, and you can always update or delete it.